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Product Reviews, Photo UGC & Social Proof for Shopify

Collect authentic photo & video reviews, import Instagram UGC, and incentivize customer feedback with automatic discount rewards and loyalty points.

Cartwheel Product Reviews and UGC dashboard

Build irresistible social proof with verified reviews and customer-generated media.

Photo & Video
Review Submissions
Instagram
Direct UGC Sync
Auto-Rewards
Coupons & Points

Storefront & Email

From high-converting product page star ratings to automated post-delivery review request emails.

Social UGC & Loyalty

Import social media mentions, moderate UGC galleries, and link review submissions with your loyalty program.

All-in-One Review Management

Monitor submitted reviews, moderate user photos, respond to customer feedback, and analyze sentiment from a unified dashboard.

Product reviews and UGC management dashboard overview

Automated Delivery-Based Requests

Send review requests automatically synced with Shopify fulfillment tracking so emails arrive exactly when products are delivered.

Review request email delivery tracking table

Theme App Embed Review Widgets

Enable fast, lightweight storefront review blocks with zero theme code edits using modern Shopify 2.0 theme app embeds.

Enabling Cartwheel product review block in theme editor

Automated Discount Reward Engine

Generate single-use Shopify discount codes automatically when customers submit verified photo or video reviews.

Automated coupon code generation for verified reviews

Social UGC Photo Curation

Turn your customer social posts into shoppable galleries that increase social proof and conversion across your entire store.

Curating and publishing shoppable UGC galleries

Judge.me & Yotpo Migration Support

Import existing reviews seamlessly from Judge.me, Yotpo, or CSV files to preserve all your historical social proof.

Seamless review migration and import tools

Setup guide

How to configure Product Reviews & UGC

Step-by-step instructions live in the documentation: create the campaign, configure offers, place the widget, and publish.

Explore these frequently asked questions about product reviews and UGC features, so you can quickly decide if it's the right fit for your store.

Feel free to contact our support team in case you have questions.

Ask Your Questions
Cartwheel listens for Shopify order fulfillment events. After a configurable number of days post-delivery (e.g., 7 days), Cartwheel automatically sends a personalized review request email with 1-click rating buttons.
Yes. Cartwheel supports native integrations with Judge.me and Yotpo as well as standard CSV review imports so you can bring over all your existing ratings without data loss.
You connect your Meta business account in Cartwheel settings. When shoppers tag your brand in Instagram posts, Cartwheel fetches the media into your UGC moderation feed where you can approve and display it on product pages.
Yes. You can automatically issue a discount code (e.g. 15% off next order) or reward loyalty points to customers who submit a verified review with photo or video.
Yes. Track impressions and widget add-to-cart actions for each campaign, spot your top performers, and review Shopify sales metrics, orders, revenue, and average order value, from the same dashboard.