Platform Changelog
Stay updated with the latest features, enhancements, and performance improvements added to Cartwheel.
Version 2.0.0 (Current Release)
Added
- Complete Rebranding to Cartwheel: Unified dashboard architecture for all post-purchase offers, checkout upsells, cart recovery, retention emails, reviews, and personalization.
- Unified Thank You Page Suite: Audience-based visual block builder (
?audience=ANY,?audience=FIRST_TIME,?audience=RETURNING) supporting 8 modular block types (Surveys, Social Share Claim rewards, Custom/Bundle Offers, Loyalty balance, Referral links, Custom Text banners). - Smart Customer Personalization: Centralized personalization hub syncing Shopify Customer Segments with attached sequences/funnels, buyer-type sequence mapping, and AI product recommendation engines.
- Reviews & UGC Social Suite: Native photo/video review collection, delivery tracking snapshots, Meta (Instagram & Facebook) tagged post sync, usage rights management, and storefront gallery blocks.
- Multi-Variant Upsell Selector: Interactive size, color, and option swatches for post-purchase and checkout offer widgets.
- Post-Purchase Conversion Funnels: Visual multi-step funnel builder with Accepted / Declined branching rules and local audience triggers.
- A/B Split Testing Suite: Traffic distribution controls, live statistical tracking, and multi-variant offer experiments.
- Retention & Loyalty Program: Points-per-dollar earning rules, VIP tier ladders, customer profile tracking, and automated lifecycle sequence triggers (Replenishment, Win-Back, Birthday).
- Custom Email Gateways: Direct support for Resend API, Native Custom SMTP servers, and Klaviyo CRM integration.
- Quiet Hours & Store Timezone: Store defaults allowing merchants to pause promotional sends during late-night hours while ensuring immediate order receipts.
Version 1.5.0
Added
- Shopify Checkout Extensibility support for Checkout UI Extensions.
- Advanced rule targeting engine by cart subtotal, country, and customer tags.
- Visual drag-and-drop email template editor for abandoned cart sequences.
Version 1.0.0
- Initial launch of post-purchase upsells and basic discount widgets.